I've previously noticed that Safe Kids Canada did not in any way encourage parents to get their kids walking and riding their bikes. The advice was basically: "While biking is a healthy activity, vast numbers of kids who cycle get all smashed up. It isn't safe." There was even a direct statement that children under the age of 10 should not ride on roads at all.
Safe Kids Canada is now part of Parachute, and I decided to write to them (see letter below) asking them to correct this problem with the information they're providing. Hopefully we'll see some changes ...
Hi Folks,
I saw today a
useful web site by a group called "Active Healthy Kids Canada" (AHKC),
whose mission is (as the name suggests) to encourage healthy physical
activity in kids. Unfortunately, in their 2013 "report card", they
could only give Canada a D-. I am writing to alert you to the fact
that, unwittingly, Parachute might be contributing to this sorry
situation.
I do find on your site a lot of advice about safety devices
such as seat belts and helmets, which can reduce injuries by 20-50%.
Why not then recommend active transportation, which is proven to reduce
injuries by over 90%? Surely that should be a major focus of your
site? When factors such as reduced air pollution, noise pollution, and
reduced injury to third parties are included, the safety benefits are
much greater still.
Sadly, there is even discouragement of active
transportation on your site. I read, for example, "Children under the
age of 10 should not ride their bikes on the road." I assume this was
meant to read something like "Children under the age of 10 should be accompanied by adults or older children
when riding on the road". My own children have been riding with me on
roads from the age of 5, quite safely. They simply ride behind me, on
quiet streets, following my wheel. Your poor advice will do no good,
but simply encourage parents to drive their children much more than
necessary. Please correct it.
I think a useful analogue to your advice about active
transportation is the following. In Canada, food-borne illness causes
an estimated 11 million illnesses per year, leading to perhaps 30,000
hospital admissions and about 500 deaths. Much of this disease results
from eating fresh fruit and vegetables. Processed foods, such as Kraft
Dinner, are "safer" in this respect. Yet should an organisation like
Parachute recommend that children be fed only processed food? Obviously
not, since the health benefits of fresh fruit and veg vastly outweigh
the risks. The situation with active transportation is strongly
analogous to this.
I look forward to seeing improvements in the information and advice you offer about active transportation.
Sincerely,
Richard Johns